8 Social Media Questions With NFL Stars Matthew Stafford and Darrelle Revis

When the clock runs out on Super Bowl XLIV tomorrow, the Gatorade that gets dumped on the winning coach’s head will be one of nfl throwback jerseys
three new sports drinks that the beverage company has debuted in Miami over the past week, the culmination of a marketing blitz that has made heavy use of social media and some of football’s biggest stars.

On Friday, I had a chance to talk with two of the athletes involved – Matthew Stafford, last year’s #1 pick and quarterback of the Detroit Lions, and Darrelle Revis, the Pro Bowl cornerback of the New York Jets. The two had just completed 30-minute sessions on Ustream (ustream) (and via Facebook (Facebook)), where they answered questions live from fans while doing performance testing on specially-equipped exercise bikes.

I asked the athletes about the campaign, how they personally use tools like Ustream and Twitter (Twitter), the impact of social media is having on sports, and a few bonus questions about football that my followers wanted to know.

Stafford admits to being a bit slow to social media, though Revis has been a big proponent, maintaining both a Twitter presence (where he somewhat famously got into a trash talking match with the omnipresent Ochocinco) and a Facebook Page. Revis even told me he plans to launch “Revis Island” t-shirts, alluding to his moniker which got significant buzz as the Jets made their surprise playoff run.

Here are the of highlights of the conversation (answers paraphrased):

1. What were some ofcheap nfl jerseys
the questions you got from fans during your Ustream session?

Stafford: What’s my favorite movie, what’s my favorite color. It was fun — using Ustream to bring the fans closer to the action and keep us in the loop and connected with fans.

Revis: They were asking crazy stuff — if I like eggs and cheese, eggs with ketchup on them. Do I run faster than a cheetah. How tall am I.